KOREA
The interior of one of the antique shops in Itaewon Antiques Street.

(Itaewon Antiques Street)

Korea offers a unique shopping experience that goes beyond traditional malls, featuring bustling flea markets, antique shops, and eclectic thrift stores. The younger generation in Korea is embracing sustainable shopping and seeking out vintage and retro treasures that add a touch of nostalgia and individuality to their style. From budget-friendly fashion finds to vintage treasures, these second-hand spots provide a sustainable shopping experience that’s both wallet-friendly and eco-conscious. Whether you are looking for souvenirs, stylish clothing, vintage items, or a mix of Korean and international goods, Korea’s thrift scene has something for everyone.

The magic of Korean flea markets: a journey through culture, hidden deals, and one-of-a-kind finds

a) Dongmyo Flea Market

One of the shops in  Dongmyo Flea Market.

(Dongmyo Flea Market)

Located next to Dongmyo Shrine, the Dongmyo Flea Market feels like stepping into a living museum. From clothing and books to electronics and rare vintage treasures straight out of a movie, this market is a paradise for bargain hunters. Navigating through its stalls is like embarking on a treasure hunt, where past and present antiques coexist, waiting to be discovered. The crowd, made up of people of all ages, and the lively buzz make the market even more inviting.

clothing, pots, shoes, and some other things are sold on the street.

(Dongmyo Flea Market)

With prices starting at just 1,000 won you can score everything from books, antique items, and electronics to everyday shirts, dresses, and unique statement jackets. If you love the thrill of digging, get ready to roll up your sleeves and maybe even get on all fours to unearth the best pieces from the endless piles of clothes. If you prefer a more curated selection, nearby shops offer organized displays at slightly higher prices. Arrive early to get first dibs on the freshest finds as vendors set up in the morning because the early bird catches the most stylish worm.

GD Alley: A Hidden Spot for G-Dragon Fans

Clothing are sold.

(GD Alley)

Did you know there’s an alley in Dongmyo Market named after BIGBANG’s G-Dragon? After filming his “Crooked” MV for the MBC variety show “Infinity Challenge” here, the spot came to be known as GD Alley. Since then, it has drawn both tourists and fans, adding a bit of K-pop history to the market’s vintage charm. Explore Dongmyo Flea Market and see if you can thrift a look as stylish as GD’s or channel your favorite celebrity’s vibe. Once you’ve had your fill of shopping, refresh yourself with a chilled glass of sikhye (sweet rice punch), misutgaru (roasted grain latte), or makgeolli (unrefined rice wine). For a savory treat, try local street favorites like tteokbokki, eomuk (fish cake), or jeon (pancake) from the food stalls located throughout the market.

Dongmyo Flea Market

  • Address: 243 Nangye-ro, Jongno-gu, Seoul (서울특별시 종로구 난계로 243 (숭인동)

  • Directions: Walk for approx. 4 min from Dongmyo Station (Seoul Subway Line 1, 6), Exit 3

  • Operating hours: 10:00-18:00 (vary by store)

  • Inquiries: +82-2-1330

b) Seoul Folk Flea Market

The front photo of Seoul Folk Flea Market.

(Seoul Folk Flea Market)

Nestled along the Cheonggyecheon Stream, the Seoul Folk Flea Market has its origins in the Hwanghak-dong Flea Market and officially opened in 2008. The market is organized into vibrant, rainbow-themed zones, each dedicated to a unique collection of items, making it easy for visitors to navigate and find exactly what they’re looking for. Within the complex, there are also restaurants, allowing visitors to shop and dine under one roof.

The interior of Seoul Folk Flea Market.

(Seoul Folk Flea Market)

Whether you’re in the mood for antiques, handmade crafts, fashion accessories, clothing, bags, or something else, there’s always something intriguing to discover. Even if you’re simply wandering, the market is a perfect place to immerse yourself in Korea’s rich blend of traditional antiques and contemporary treasures, with some items so beautiful they’ll leave you in awe.

The interior of Seoul Folk Flea Market. Some empty bottles are displayed.

(Seoul Folk Flea Market)

Most of the flea market is housed indoors, making it an ideal destination for year-round shopping, regardless of the season. This market also made an appearance on the popular Korean variety show “Running Man,” adding to its charm and attracting both locals and tourists alike.

Seoul Folk Flea Market

  • Address: 21 Cheonho-daero 4-gil, Dongdaemun-gu, Seoul (서울특별시 동대문구 천호대로4길 21 (신설동))

  • Directions: Walk for approx. 7 min from Sinseol-dong Station (Seoul Subway Line 1, 2, Ui Lrt), Exit 9 or 10

  • Operating hours: 10:00-19:00 (Restaurant open until 22:00)*Closed on Tuesdays

  • Inquiries: +82-2-2232-3367

  • Website: www.pungmul.or.kr

c) Hwanghak-dong Flea Market

Hwanghak-dong Flea Market, also known as the Dokkaebi (Goblin) Market, lies just a stone’s throw from Dongmyo Market. The name “Dokkaebi Market” is derived from the belief that the market is filled with so many hidden treasures that it is as if a goblin might jump out from behind the piles of items. Another story suggests that the merchants have a goblin’s magical touch, turning old goods into new ones by repairing them. The market has its roots in the days when traveling merchants scoured the country for rare and unique finds, and today it’s a treasure trove of vintage books, electronics, LPs, cameras, watches, typewriters, kitchenware, and so much more.

Records are displayed.

(Hwanghak-dong Flea Market)

The market has a charm all its own, with narrow alleyways packed with hidden gems waiting to be discovered, making it a haven for street photography enthusiasts. Whether you’re looking for something specific or just enjoy the thrill of the hunt, this market is a must-visit for anyone seeking to experience the retro charms of Seoul.

Hwanghak-dong Flea Market

  • Address: 11-7 Majang-ro 5-gil, Jung-gu, Seoul (서울특별시 중구 마장로5길 11-7)

  • Directions: Walk for approx. 8 min from Sindang Station (Seoul Subway Line 2, 6), Exit 1 or 11

  • Operating hours: 08:00-18:30 (vary by store)

  • Inquiries: +82-2-1330

Flea market tips

• Always bring cash when shopping at flea markets, as most vendors only accept cash, though bank transfers can be arranged for customers with a Korean bank account. • Don’t shy away from bargaining! While you’ll find some fixed prices, many vendors are open to negotiation, so try your hand at haggling for a great deal. • If you are a tourist who has been overcharged in Seoul, you can request a refund through Visit Seoul’s Cash Compensation Service for Overcharges. Please note that this service does not apply to street vendors. For more details on covered areas and eligible establishments, visit the official website.

Find your style: explore the best of Korean fashion, from trendy clothing and accessories to vintage gems

a) Seongsu

Seongsu, often referred to as the “Brooklyn of Seoul,” is a vibrant, artistic neighborhood known for its eclectic and stylish thrift stores. Here, you’ll find a mix of trendy vintage clothing, quirky accessories, and unique treasures that embody the area’s cool and creative spirit. The district is a favorite among Seoul’s hipster crowd, making its thrift shops some of the most fashionable in the city.

Staris to the basement.

(Seongsu)

Pieces of clothing are displayed. 

(Seongsu)

Many of Seongsu’s thrift stores feature entrance designs that serve as perfect photo spots, attracting attention even before you step inside. While you’ll find a variety of items, the majority of the stores focus on high-end fashion, including jackets, clothing, and accessories. Celebrity-visited stores like Vintage Apples, which was visited by Seo In-guk, and Bronzewick, visited by Red Velvet’s Seulgi, add an extra layer of cool to the neighborhood’s already fashionable reputation. Some of these stores are unmanned, with self-checkout kiosks installed, allowing you to browse at your leisure, and they accept international payment methods for added convenience.

After finding your perfect pieces, take a break at one of the trendiest cafes in the area, check out the latest pop-up stores, or enjoy a peaceful picnic at Seoul Forest, just a subway stop away, for a relaxing end to your day of thrifting.

b) Hongdae

Hongdae, famous for its vibrant youth culture and eclectic arts scene, offers a completely different vibe when it comes to thrift shopping. Unlike the more refined and upscale thrift stores of Seongsu, the shops in Hongdae are known for their laid-back, edgy, and experimental approach to fashion. Whether it’s funky graphic tees, oversized jackets, or unconventional accessories, Hongdae’s thrift stores are a haven for those looking to add a bold, creative touch to their wardrobe.

Pieces of clothing are displayed. 

(Hongdae)

The area is filled with an exciting mix of vintage shops that cater to the trendsetting crowd, offering both retro and contemporary items. You’ll find a diverse selection ranging from quirky, one-of-a-kind pieces to more casual, street-style clothing that embodies the artistic and free-spirited atmosphere of the neighborhood. Stores like Roots Hongdae, frequented by celebrities such as Bigbang’s Daesung and Yoo Jae-suk, add to the charm. The prices are often budget-friendly, making it perfect for thrifty shoppers looking to curate a unique look without breaking the bank. If you’re looking for something different and unexpected, Hongdae’s thrift stores offer a delightful mix of urban style, creativity, and sustainable shopping.

2 sets of clothing are displayed.

(Hongdae)

Once you’ve finished shopping, take a moment to enjoy the vibrant busking performances around the area. Hongdae is famous for its lively street performances, adding to the neighborhood’s energetic atmosphere.

A fusion of global and Korean charm: discover antique furniture, vintage décor, and classic cutlery

Itaewon Antiques Street

The front photo of one of the antique shops in Itaewon Antiques Street.

(Itaewon Antiques Street)

Located in Itaewon, also known as the “Foreigner’s District,” Itaewon Antiques Street is a true cultural melting pot, offering a rich blend of global finds for visitors. With around 100 stores, it is home to a diverse collection of vintage treasures ranging from kitchenware and house decoration items to furniture, jewelry, and clothing from various eras and countries.

The interior of one of the antique shops in Itaewon Antiques Street.

(Itaewon Antiques Street)

Stepping into the stores here feels like entering a European movie from a different era, with beautifully curated items that transport you to another time. The prices range from affordable to high-end, depending on the rarity of the pieces, making this street an exciting spot for anyone looking to embark on a cultural shopping adventure. The Itaewon Antique and Vintage Festival, held annually, allows people to sell antique items at a flea market, and the street comes alive with cultural events.

The exterior of one of the antique shops in Itaewon Antiques Street. Pieces of clothing are displayed by the door.

(Itaewon Antiques Street)

After your shopping spree, treat yourself to a culinary journey with international cuisines, from authentic Korean dishes to flavors from all over the world.

Itaewon Antiques Street

Address: 109-1 Bogwang-ro, Yongsan-gu, Seoul (서울특별시 용산구 보광로 109-1) Directions: Walk for approx. 6 min from Itaewon Station (Seoul Subway Line 6), Exit 4 Operating hours: Vary by store Inquiries: +82-2-797-5119 Website: www.itaewonantique.com

* This column was last updated in March 2025, and therefore information may differ from what is presented here. We advise you to check for updates before visiting.

COPYRIGHTS ©KOREA TOURISM ORGANIZATION. ALL RIGHTS RESERVED www.visitkorea.or.kr

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